Street Team Event Staff - Homestead-Miami Speedway
NASCAR

Job Info

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Homestead-Miami Speedway has been open since 1995 following an initiative to spur economic recovery in the aftermath of Hurricane Andrew. The Speedway, which was founded by Miami businessman, racing enthusiast and philanthropist Ralph Sanchez, is a 650-acre facility that features a 1.5-mile oval and 2.21-mile road course. The Speedway hosts on-track events nearly 300 days per year and generates more than $301 million annually for the region. NASCAR crowned champions in all three of its national series at Homestead-Miami Speedway for 18 straight years (2002-19). In 2023, the Speedway hosts the second race in the Round of 8 of the NASCAR Cup Series Playoffs on Sunday, Oct. 22. In August of 2022, Homestead-Miami Speedway unveiled a new, colorfully designed logo that showcases the venue's sense of place and incredible competition while incorporating all what South Florida has to offer from the vibrancy of South Beach to the tranquility of the Keys. Using a combination of pink, blue, yellow, light and dark turquoise - colors specific to the culture of South Florida - the new Homestead-Miami Speedway highlights regional and cultural flair of color, speed and intense, off-the chart racing that is unique to Miami.

Join Our Street Team and Be Part of the Racing Action!

If you have a passion for motorsports or are eager to explore the thrilling world of racing, we want to work with you! We aim to maintain year-round connections with our community, enhance awareness of Homestead-Miami Speedway, and share the thrill of NASCAR with loyal and new fans across South Florida. We are actively seeking enthusiastic and committed individuals to support us with awareness-building and community engagement efforts, with the goal of creating excitement for the upcoming NASCAR Playoffs Cup Series Weekend on October 26-27, 2024.

Since its inception in 1995, Homestead-Miami Speedway has consistently held its position as South Florida's premier motorsports destination. Each year, it stands as the revered host of the annual NASCAR Cup Series Playoffs race, solidifying itself as the heart of NASCAR in Miami. This is your chance to be a part of the most exhilarating racing experience in South Florida, join a dynamic and fast-paced team, and get your foot in the door in the motorsports industry!

Responsibilities & Tasks:

In this role, you will serve as the ambassador for Homestead-Miami Speedway at a variety of public appearances and promotional events throughout South Florida. Your mission will be to build community by connecting and engaging with both our loyal fans, newcomers, and potential customers, all with the ultimate objective of encouraging their attendance at our highly anticipated NASCAR Playoffs Cup Series Weekend in October. Our activations include the promo car, a NASCAR retired race car, promotional giveaways, interactive games, ability to data-collect and prospect.

Additionally, you will:

• Support NASCAR marketing and event experience initiatives, including the 2024 NASCAR Playoffs Cup Series Weekend, NASCAR Racing Experience Media & Influencer Day, Fourth of July Celebration at the track, and Fast Lane Friday events, to name a few.
• Engage with customers and prospects on-site at grassroots events to generate leads and close ticket sales to the 2024 NASCAR Playoffs Cup Series Weekend on October 26-27.
• Collect valuable data from event attendees, actively gather prospects for future email campaigns, and encourage consumer sign-ups for our mailing list.
• Educate the community about Homestead-Miami Speedway, its history, and ticket opportunities.
• Maintain expertise in the products and services offered by Homestead-Miami Speedway.
• Always ensure we're well-stocked with promotional materials and giveaway items.
• Actively participate in public appearances with our promo car and/or retired race car, with a primary responsibility for maintaining the impeccable condition of both vehicles.
• Coordinate transportation of the retired race car with the towing team and supervise vehicle loading and unloading to ensure it is always handled with care as well as properly staged at events and activations.
• Responsible for assisting in the set up and tear down of the displays. You will need to travel to the office the day prior to collect all grassroots activation. On the day of the event, you will transport these items to the event location using your own car, set up the activation, dismantle it after the event, and then return all grassroots items to Homestead-Miami Speedway post event.
• Ideal candidates should be sales-oriented, personable, punctual, hardworking, and eager to learn about the world of NASCAR. Also, they exhibit reliability and dependability, and always adhere to safety regulations and procedures.
• Some out-of-town travel may be required.
• Other duties as assigned.

Requirements:

• Bilingual, native in English and Spanish.
• Demonstrate high levels of energy and enthusiasm and professionalism when interacting with customers. Always carry a happy disposition!
• Candidates must possess strong attention to detail and consistently strive to enhance the presentation and final display and/or activation setup.
• Exceptional communication, interpersonal, and relationship-building skills, capable of effectively engaging with a wide range of stakeholders.
• Creative and strategic thinker with a proactive approach to problem-solving, detail-oriented, and strong team player.
• Self-motivated and organized, with the ability to work in a fast-paced environment and think strategically to solve problems.
• Available to work flexible hours, including weekdays, weeknights, and evenings, adapting to event schedules.

Desired Qualifications:

• Sales experience desired!
• Current enrollment in a college or university program in Marketing, Communications, Public Relations, Sports Management, or a related field, with a strong interest in motorsports and event marketing.

Join our team and help us showcase Homestead-Miami Speedway as the ultimate destination for motorsports enthusiasts in South Florida!

Apply Now!

Learn more about this role and our team by applying at www.careers.nascar.com for consideration.

We are a company unlike any other. We want you to bring your experience, skills and passion to our close-knit, high-energy environment in which our employees thrive and where you can prosper. We know the key to our success is our employees and we offer highly competitive salaries, a solid benefits package focused on wellness, and opportunities for you to grow and develop both personally and professionally. It won't take you long to find out that you are on the right track here at NASCAR!

NASCAR is committed to fostering a diverse work environment where all employees feel valued and empowered. NASCAR is an Equal Opportunity Employer (EEO). We seek to attract and retain the best qualified people available. All qualified applicants will receive consideration for employment without regard to race, color, gender, gender identity and expression, age, national origin, disability, religion, sexual orientation, genetic information, pregnancy, veteran status or any basis that is protected by applicable law except where a bona fide occupational qualification exists.

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